Will Taylor has been at the center of all things ecosystem innovation. From managing all projects and relationships at the media company "Nearbound" through to 2 acquisitions in 2 years. 100s of partnerships (including with all of the major ecosystem and channel tech vendors) and 1,000s of pieces of content have led him to be a trusted voice and content creator in the ecosystem. In a true "a rising tide lifts all boats" fashion, he has a personal dedication to uncovering modern tactics to go-to-market and generate revenue with. Now, he is the Co-Founder of AudienceLed where he delivers a done-for-you co-marketing service that helps you go-to-market with your market.