Keys to Training and Promoting Your Latin American Workers Successfully
  • CODE : JULI-0007
  • Duration : 60 Minutes
  • Level : Intermediate
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Dr. Julio Birman was educated in Argentina and the United States. During his tenure, he has served both as a post-secondary educator and as a Higher Educational Administrator. His professional experience includes language and cross-cultural business training, as well as Marketing, Creative Services, and Educational Management. Dr. Birman holds degrees in English, Digital Media, Communications, Adult Education, and Educational Leadership. Over the years, he has made significant contributions to various international educational organizations, non-profit organizations, small to medium size businesses, and Fortune500 corporations.

Dr. Birman is currently a college administrator in Arizona. Prior to his current assignment, he served as Director of Institutional Assessment and Effectiveness at a college in Maryland where he was directly responsible for the institution’s accreditation and strategic plan. His tenure also includes leadership roles in the private sector as he recruited and led three marketing communication departments for ACO Polymer Products, Valutek, and DHL Express in Arizona. As adjunct faculty, he developed and taught course curricula in the areas of General Education, Visual Communications, and Interactive Game Design. Dr. Birman has also conceived and implemented Spanish General Education Development (GED) preparation courses as well as numerous continuing and adult basic education programs for community colleges in the states of Michigan and Arizona.

In addition to his experience in the United States., Dr. Birman has lived and worked in many Latin American countries including Argentina, Chile, Uruguay, Brazil, Peru, and Ecuador. He has trained individuals from a variety of cultural backgrounds while providing consulting services, language instruction, and cross-cultural training for Berlitz International. During his time in Buenos Aires, Argentina, Dr. Birman taught English as a Second Language (ESL) courses, served as Test of English as a Foreign Language (TOEFL) exam administrator, and instructed Teachers of English as a Foreign Language (TEFL).

Employee training often ignores cultural and other background variables that may affect the success and relevancy of the training. When preparing workers for leadership roles, trainers often use a “one-size-fits-all” approach. Nothing could be less conducive to employee performance improvement and success than ignoring the core basics of an employee’s core cultural value principles. If trainers were to explore these dynamics more carefully, they would realize the numerous factors that affect the success of failure of such training.

Areas Covered 

  • Brief introduction to the Latin American Culture
  • Distinctive system of values
  • Designing a cross-cultural training program
  • Understanding what motivates a Latin American worker
  • Bilingual vs Spanish-only training and other challenges
  • Aligning and complying with HR regulations
  • Developing trust across two cultures

Course Level -Intermediate

Who Should Attend

Corporate Trainers, Personnel Managers, Recruiters.

Why should you attend

This session is designed to enable trainers to understand and harness the potential of customizing their employee training to align and build upon the core values of Latin American workers. In this session you will be exposed to the basics of what drives an employee from a Latin American background, you will be able to understand what principles formed their system of values and what incentives or directives are effective when training and prompting such candidates. Through a guided exploration of both basic cultural and other relevant educational and business practices, you will become acquainted with the various methods and strategies to successfully train and promote your workers of Latin American background.

  • $149.00

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