Guaranteed Rules for Business Success
Carl Young is an Author, Speaker, Trainer, Consultant, and Coach. He holds an MBA and completed graduate studies in Accounting and Taxation. He is a former CFO of a 275M, high growth technology-based company. He has over 25 years of senior-level business management experience. In addition, he has over 25 years of training experience in finance, accounting, and business management. Former CEO of his own small parts manufacturing company as well as former Senior Financial Associate of the major consulting firm.
Carl is a member of the following organizations: American Society of Corporate Controllers, Council of Experts (investment firm Gersen & Lehrman), Society of Industry Leaders (sponsored by Standard & Poors), and the National Association of Accountants.
An engaging and entertaining speaker and trainer who draws from his experience as a former CFO to make relevant teaching points. Sessions are rich in content, lively, full of energy and include plenty of audience interaction. He has branded himself as Mr. Simplicity! His goal is to make finance and accounting relevant to non-financial professionals using tools and techniques that are simple to understand and apply. Carl’s entire working career has involved the administration of payroll to employees.
These are the R-U-L-E-S which are the foundation of this presentation. Recognize the game you are in. Understand the environment/industry in which you operate.
- Learn the three critical C’s
- Engage other People
- Stay the Course
This is a high energy business motivational presentation. Lasting points are made from actual experiences and illustrations. The points made in this presentation have been proven in actual practice. It is for that reason I make the claim that they are guaranteed rules for success. All the R-U-L-E-S have expanded meanings to include the elements of the business plan and examination of why businesses fail.
- Business Plan: Essential components and how to develop
- Customer Service
o Customer concerns that require constant focus
o The need to focus on process vs. product to match customer perception
o Customer focus rules
o Basic pricing concepts
o How to set prices and fees
o Key elements of customer pricing expectations
o How to manage the business and personal finances
o How to control costs, cash, and credit
o How to save and reinvest profits to grow the business
- Cost Control
o keys to controlling costs
o Three types of costs and how to control each
o Cost control cautions
o Cash availability and control is critical
o How to develop cash projections to ensure constant availability
o How to manage your cash to cash cycle
Who Should Attend
- A webinar designed for owners
- Stakeholders. And those planning to enter into business. A complete summary presentation for small to medium size business owners
Why Should Attend
The handbook and webinar were developed with the business owner/manager in mind. It covers all the significant items needed to succeed in business, based primarily on my own experiences and knowledge acquired in the actual management of various business enterprises. The tools and techniques are presented in what might be called “The Rules of the Business Game”. Business is a game and those that win, know and are able to play by the rules better than others. I guarantee you will learn to win in business through the utilization and application of these rules.
- Business Plan: Blueprint for success and raising capital
- Customer Service: Your competitive edge and opportunity to provide solutions and not just service
- Pricing: Pleasing comes before pricing
- Finances: Simple concepts of separating business and personal finances
- Cost Control: Keys and cautions to cost control
- Cash: The most essential component of business success
Five R-U-L-E-S guaranteed to achieve business success. These R-U-L-E-S are based on my own personal experiences and success achieved as a business owner and manager. R-U-L-E-S are defined with deep meaning and valuable lessons and take away points developed for each one with illustrations and personal anecdotes to make lasting points.