Disruption Driving Transformation Of The Supply Chain
Tom Brouillette is a leader in Supply Chain Management with a major third-party logistics provider in the US. Tom is a respected business and technical leader with a prominent 25+-year career delivering strategic enterprise solutions in the Supply Chain, eCommerce, CRM, B2B and B2C for some of the largest retailers. Tom has developed a proven track record of delivering solutions bridging the gap between strategic objectives of a business and available tools and technology and he brings these skills to these discussions and to share and guide. Tom has been recognized for successful strategy development and delivery of Supply Chain Management, eCommerce, B2B, B2C, CRM, aerospace, manufacturing, and health care initiatives to name a few. Tom is able to quickly understand and get to the root of the business requirements and strategy and then brings his experience to the tablet to define highly creative solutions that take advantage of operations, business acumen and technology to define the most appropriate and cost-effective solution.
In addition, Tom writes a regular blog that focuses on supply chain trends and issues to provide thought leadership to the industry. Tom’s discussions range in topics from planning and forecasting to business culture change and collaboration. Tom has earned certificates in business process modeling from San Francisco University along with ITSM ISO Foundation Certificate in ISO/IEC 2000, in addition to a Leadership certificate from the Creative Leadership Institute.
Disruption displaces an existing market or industry to produce something new and more efficient and worthwhile. It is at once destructive and creative. Disruption in the marketplace is driving a transformation of the supply chain into a more efficient and flexible framework that can support the continuous disrupting forces. This transformation of the supply chain is driven not only by a reaction to disrupting forces in the marketplace but also from the enabling technologies developing at a breakneck pace.
Historically, supply chain disruption has been described as a major break down in production or distribution nodes that comprise a supply chain. This definition of disruption implies an event within the supply chain that interrupts the normal process and flow that must be overcome to return to the pre-event state. However, technologies, especially eCommerce technology, coupled with improvements in network capabilities that are driven by consumer lifestyle demands have redefined disruption into a break that will never return to the pre-disruption normal, the disruption creates a new normal.
This process of recovery into a new normal is what makes up innovation and new capabilities for the market. Rather than a recovery to the pre-disruption state, the disruption produces a recognition of a need for innovation and change based on the market demands for innovation in the process. Disruptive innovations tend to be produced by outsiders and entrepreneurs in startups, rather than existing companies. This innovation cycle is now driven by consumer lifestyle demands colliding with the existing market practices creating an innovation cycle. This innovation cycle disrupted the continuous improvement cycled to a continuous innovation cycle and the market leaders recognized and adjusted to the change.
Currently, the waves of innovation in the market are driven by supply chain participants recognizing and developing features and functionality designed to meet customer expectations, partner needs and financial requirements. Supply chain disruption is the repurposing and realigning of existing capabilities to support changing consumer lifestyle demands. Then, just for good measure, the great disruptors add new supply chain capabilities to enhance innovation.
The best change agents in the extended supply chain implement these features and functionality before the consumer recognizes the need. This drive to experiment based on sensing a market shift that creates the demand for goods and services is the actual driving force of disruptive innovation in the market. Disruptive Innovation in the supply chain is a leading influence in remaking the market to meet consumer demands. Consumer demands are being driving at an enormous speed and this velocity of change requires robust tools and practices to react. I believe the supply chain is particularly ready and capable to develop these required tools and capabilities because of a history of disruption within the supply chain.
Shifting demands from all corners of the market—ranging from product and consumer services to supply chain partners—contribute to supply chain disruption and in turn are driving innovation in the supply chain as a reaction. Consumers as the ‘Great Disruptor’ in the marketplace and are driving the supply chain to innovate in capabilities and flexibility in order to react to the disruption. The supply chain innovators are driven by a spirit of experimentation that in turn allows them to innovate in the face of the discontinuous disruption. The best of the innovators incorporate continuous improvement (PDCA - Plan, Do, Check, Act) practice to support the innovation cycles driven by the disruption.
This transformation will only increase in speed as disruption drives new disruption. We have entered an age of disruptive transformation driven by the demands of the market that is no longer accepting the status quo. In order to survive in the age of disruptive transformation the market partners must also embrace a practice of experimentation based on flexibility.
Shifting demands from all corners of the market—ranging from product and consumer services to supply chain partners—contribute to supply chain disruption and in turn are driving innovation in the supply chain as a reaction.
- Consumers as the ‘Great Disruptor’ in the marketplace
- Spirit of experimentation required to innovate in the face of market disruption
- Data collection and analysis methods required to sense the disruption
- Collaborative methods to support response to disruption
- Continuous improvement (PDCA) and lean practices provide the guide to response to the disrupting factors
- Changing supply chain services to support innovation
- How can IoT and networking capabilities innovation?
- How can supply chain partners deliver the innovative response to realize consumer demands in the market?
Course Level - Intermediate
Who Should Attend
Sales and Operations Forecasting and Planning management, Financial Planning managers, Operations Management, Buyers
Why Should Attend
Learn the reasons disruption is rocking the supply chain and the market as a whole. Understand the tools and processes that can help to sense and respond to the disruption. The result and successful outcome of the disrupting forces on the supply chain require innovations to develop a ‘new normal’. The types of disruption now impacting the supply chain and the market as a whole are game-changing types of disruption that require innovation to successfully navigate to the next level.
This is not to say that disrupting events, such as weather, political, supply costs and interruptions in availability along with war and political unrest will not continue. In fact, considering climate change and global political unrest, disruptive events will also continue and increase in frequency.
We are now in a marketplace where the only continuous factor is disruptions and the market must be able to successfully navigate and most importantly, innovate through these disruptions. The age of consumer disruption is just beginning and this will continue for the foreseeable future and the survivors will be successful because of imagination driving innovation and flexibility in framework and solutions.
Disruption displaces an existing market or industry to produce something new and more efficient and worthwhile. It is at once destructive and creative.